Difference between revisions of "Hot versus cool media"

From Media Technology and Culture Change
(New page: Media scholar Marshal McLuhan created two categories: hot vs. cool media. Hot media: media that engages one sense completely and demands very little interaction on the part of the audien...)
 
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Media scholar Marshal McLuhan created two categories: hot vs. cool media.  
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Media scholar [[Marshall]] McLuhan created two categories: hot vs. cool media.  
  
Hot media: media that engages one sense completely and demands very little interaction on the part of the audience. Examples: Radio, film.
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Hot media: media that engages one sense completely and demands very little [[interactivity|interaction]] on the part of the audience. Examples: Radio, film.
  
 
Cool media: low-definition media that engages several senses less completey and that demands a great deal of interaction on the part of the audience. Eamples: TV, phone conversations, comic books.
 
Cool media: low-definition media that engages several senses less completey and that demands a great deal of interaction on the part of the audience. Eamples: TV, phone conversations, comic books.

Revision as of 23:46, 14 May 2007

Media scholar Marshall McLuhan created two categories: hot vs. cool media.

Hot media: media that engages one sense completely and demands very little interaction on the part of the audience. Examples: Radio, film.

Cool media: low-definition media that engages several senses less completey and that demands a great deal of interaction on the part of the audience. Eamples: TV, phone conversations, comic books.